# Long-form conversations about the future of accounting

> Canonical page: https://briefcase.so/thebrief
> Briefcase content index: https://briefcase.so/llms.txt

Join us for a conversation series with firm owners, founders and leaders doing the hard work to shape the profession.

The Brief

Firm owners, founders and leaders share the real stories behind building, scaling, and transforming practices.

## Featured Episode

[

![Prompt Engineering is Dying: John Toon the Accounting AI Evangelist](https://briefcase.so/images/the-brief-ep7.png)

](https://youtu.be/TQTkDyOw5UU)

[12 May 2026

## Prompt Engineering is Dying: John Toon the Accounting AI Evangelist

John Toon, the AI Evangelist of Accounting, on his new role at HRV, global strategy at HLB, and why the future of the profession runs through AI, automation, and the skills to navigate it.

Watch Now](https://youtu.be/TQTkDyOw5UU)[Also on Spotify](https://open.spotify.com/episode/1sqhGsC25KbuQvUDZpe3HB?si=moOzSK_CSZqnTWaQ7_0hMA)

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Early access, guest announcements and behind-the-scenes content.

## Episodes

12 May 2026

[](https://open.spotify.com/episode/1sqhGsC25KbuQvUDZpe3HB?si=moOzSK_CSZqnTWaQ7_0hMA)[](https://youtu.be/TQTkDyOw5UU)

6 May 2026

[](https://open.spotify.com/episode/6ZcJi9mQK3uoFV5iHJuTYu)[](https://youtu.be/ldWBgMrGn7A)

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### And much, much more to come...

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